Email Marketing & SMTP

An Email Marketing & SMTP Workshop is a training session designed to help participants understand the technical aspects of email marketing and how to effectively use SMTP (Simple Mail Transfer Protocol) to send email campaigns. This workshop covers topics such as email deliverability, email authentication, email reputation management, and SMTP configuration. Participants will learn how to optimize their email campaigns for better deliverability and avoid common pitfalls that can lead to emails being flagged as spam or blocked. They will also gain insights into how to manage their email reputation and monitor email performance metrics to ensure that their email campaigns are effective. Through interactive exercises and case studies, participants will learn how to configure and use SMTP to send email campaigns and troubleshoot common technical issues. By the end of the workshop, participants will have the skills and knowledge to optimize their email campaigns for better deliverability and achieve better results through effective SMTP configuration.