Email – Lead Generation

Nexus
Last Update March 25, 2023
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About This Course

An Email – Lead Generation Workshop is a training session that teaches participants how to use email marketing to generate leads for their business or organization. The workshop covers topics such as email list building, lead magnets, lead nurturing, and email automation. Participants will learn how to create effective lead magnets such as free downloads, webinars, and email courses, and how to use email marketing to nurture leads through the sales funnel. The workshop will also cover best practices for email lead generation, including list segmentation, A/B testing, and email personalization. By the end of the workshop, participants will have a solid understanding of how to use email marketing to generate and nurture leads for their business or organization.

Learning Objectives

Creating effective email opt-in forms to capture leads
Building targeted email lists for lead generation
Using email automation to nurture leads and convert them into customers
Developing lead magnets to entice prospects to provide their email addresses
Personalizing emails to increase engagement and lead conversion rates
A/B testing subject lines, content, and calls-to-action to optimize lead generation
Developing email drip campaigns to keep leads engaged and move them towards conversion
Implementing email segmentation strategies to better target specific groups of leads
Using email to cross-sell and upsell to existing leads and customers
Measuring and analyzing email marketing performance to improve lead generation and conversion.

Material Includes

  • Included in the Basic Edition
  • Included in the Premium Edition
  • Included in the Team Edition
  • Included in the Enterprise Edition

Requirements

  • No prerequisite knowledge or experience needed.
  • All instructions is sent out after purchase

Target Audience

  • Marketing professionals, business owners, entrepreneurs, freelancers, salespeople, corporations, startups, small and medium-sized enterprises (SMEs), e-commerce managers, and anyone interested in learning how to use email marketing to reach and engage with their audience

Curriculum

1 Lesson2h 15m

Email – Lead Generation

Email – Lead Generation
image-1 copy 49

59 $

Level
All Levels
Duration 2.3 hours
Lectures
1 lecture

Material Includes

  • Included in the Basic Edition
  • Included in the Premium Edition
  • Included in the Team Edition
  • Included in the Enterprise Edition

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